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Startup
Resources

I love building brands, especially when they're consumer products. Over the past decade, I've built and operated several brands, made a ton of mistakes and learned a lot of lessons along the way. If you're building a brand and looking for specific help, consulting or design work please reach out 

Click the links to download - they're all free if you subscribe to my newsletter. I promise no spam, just helpful writing and a healthy dose of self-depreciation.

✅ Startup Checklist

Everything you need to get going, which TBH isn't much. Just go.

📍 Consumer Goods Roadmap

(Coming Soon) Here's what the path to market looks like, and what you need along the way.

📈 Basic Business Model - DTC 

(Coming Soon) A basic google sheet for selling physical products.

📈 Book List

(Coming Soon) A list of books you should read. Seriously. If nothing else it will keep you motivated.

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